Calling All Shoppers: 12 Hot Picks For A Chic Eid


Whatever your style, putting together the perfect Eid look has never been easier. The last few weeks have been crammed with exhibitions and Eid collection launches – from designers as diverse as Maheen Karim and Zara Shahjahan. From Eid Lawn to exquisite hand-crafted formals, there’s something for everyone.

While Ramazan is a great time to check out yearly exhibitions by part-time designers who work from home, it’s also a feast of creativity from all our top labels.

Sania Maskatiya and Nida Azwer have Eid outfits in all their in-store ranges – ranging from casuals and lawn all the way up to formals.

HSY, Misha Lakhani and a host of others have put their own spin on the perfect Eid jora.

Pretty, Feminine Elegance

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Eid is all about tradition and nothing works better on Eid than a delicate, feminine jora. Think intricate embroidery, soft colours and luxurious, sheer fabrics.

Collections To Check Out: Zara Shahjahan, Farah Talib Aziz, Farida Hassan and Nida Azwer. Also Layla Chatoor, Fahad Hussayn and Ayesha Somaya

How To Wear It: Discreet diamonds, pearls and flat sandals or kitten heels. Wear your hair half-up in a loose, romantic style. Steer away from super-blingy jewellery and statement heels – unless of course you happen to run with the OTT new-money crowd.

Top Picks:

  1. This pink confection by Zara Shahjahan ticks all the boxes. Note the pretty lace-like embroidery on the hem, the formal embroidery on the neckline and the exquisite detailing.
  2. Farah Talib Aziz is famed for her feminine elegance. Her gorgeous seed-pearl embroidery and appealing detailing is unique.
  3. Nida Azwer takes Eastern Promise to an entirely new level. Her outfits are elegant and fashion forward.

Bohemian Chic

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For a more artistic, relaxed Eid look that is still luxurious, channel a bohemian chic vibe. Opt for outfits that are more about silhouette and less traditional, that play with embroidery, cut and colour.

Collections To Check Out: Shamaeel Ansari, Misha Lakhani, Fahad Hussayn, Mahgul, Ayesha Farook Hashwani.

How To Wear It: Soft beachy waves or a messy up-do work well hair wise. Barely there, Bina-Khan style makeup and chunky accessories complete the look. Jaipur-style necklaces or stacked bracelets are a cool addition.

Top Picks:

  1. Shamaeel Ansari is the queen of Bohemian Chic. Her draped silhouettes and artistic prints are flattering and versatile.
  2. The peasant blouse and dreamy Fahad Hussayn print skirt add up to an Eid look that is stylish and out-of-the-ordinary.
  3. Mahgul is a young designer with an original signature. This trendy tunic is assured and striking.


Sophisticated & Distinctive

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If ultra-feminine ends up looking frou-frou on you, opt for an understated sophisticated look this Eid.

Collections To Check Out: Misha Lakhani, Layla Chatoor, Sana Safinaz and Sania Maskatiya.

How To Wear It: A great blowdry and some serious jewellery. Remember that ‘less is more’ and wear one statement piece rather than looking like an advertisement for a jewellery store. Killer heels and a memorable bag are essential.

Top Picks:

  1. This Misha Lakhani outfit oozes a sophisticated charm. It is elegant, understated and simply gorgeous.
  2. Layla Chatoor’s collections are a mix of traditional outfits and unusual pieces. This remarkable tunic is both stylish and uncommon.
  3. Sania Maskatiya’s digital prints are a must in any fashionable wardrobe. This deceptively simple tunic and monochrome-pant combo is quietly chic.


Exotic Glamour

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This look is less “Eid-lunch with the family” and more “glitzy evening dinner”. This sensous, cosmopolitan look will carry well into the party season and is perfect with mix-and-match pieces that can be dressed up or down.

Collections To Check Out: Maheen Karim, Zohra Alam, Ayesha Somaya

How To Wear It: This is clearly an after-dark kind of look. Striking makeup, minimalistic accessories and sky-high heels are the way to go.

Top Picks:

  1. Maheen Karim’s chinoiserie-style jacket is paired with a jumpsuit for a look that is alluring yet sophisticated.
  2. Ayesha-Somaya’s glam knotted neckline and blingy capris set a sensous mood.
  3. Zohra Alam is brilliant at pairing complex digital prints with contemporary silhouettes. This tunic is one that is destined to be worn again and again.

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