The cast and crew of the upcoming movie Mah-e-Mir met the print, social and electronic media here yesterday at VOX Gold Cinema, Burjuman, Dubai for the launch of the film’s song.

Written by Sarmad Sehbai and directed by Anjum Shehzad, Mah-e-Mir is produced by Sahir Rasheed and Khurram Rana. The film, which will be distributed nationwide by HUM Films and Eveready Group of Companies is a story that follows the struggles of a contemporary poet and draws parallels with the life of Mir Taqi Mir.

The stellar cast boasts fawad mustafa in the role of Jamal/Mir, the male protagonist, with Iman Ali in the role of the lead female protagonist. The talented Manzar Sehbai, Sanam Saeed and Ally Khan round off the ensemble.

The programme, hosted by Sobia Khan, RJ HUM FM, began with a welcome and a brief introduction about the movie. Among those who spoke on the occasion were Satish Anand chairman Eveready Group of Companies, Jack from VOX Cinemas, Fahad Mustafa, Iman Ali and Anjum Shehzad all of whom shared their experiences and views about the film and its music. The film’s trailer was shown after which an animated question and answer session followed, leaving everyone waiting excitedly for the screening of the film. The music video for the song Jay nah jaye gah was revealed at the end and was thoroughly appreciated by all for its production quality and composition of melody.