In conversation with Stellar magazine, Selena Gomez revealed that societal expectations inspired her to launch her Rare Beauty brand.
The singer shared that she felt there was a “strong connection” between the conversations of mental health and beauty.
Selena Gomez said: “Society constantly tells us that we’re not enough. So I wanted to start a brand to challenge and eliminate that pressure – to change the conversation. My goal with Rare Beauty is to break down these unrealistic standards of beauty. I saw from personal experience how these impossible beauty standards were having such an effect on my mental health and I know a lot of people who felt the same way.”
Speaking to Stellar magazine, she added: “At Rare Beauty we do social detox weekends often when we encourage our community to log off for the weekend.”
She shared: “I think it’s less scary when you talk about it. So, that’s some sense of freedom that I gained once I did.